Finally.. .. its common sense really.. people who download get more exposure to different music and thus get exited and spend more time listening and eventually buy what they really like. And will have a broader range of what they like due to more exposure so spend more.
ITs common sense really.. everyone knows it, the music industry is just trying to milk the cow dry before accepting that the old reality of extortionate priceing and limiting exposure to certain sectors of music thus creating economies of scale by printing mass copyies of a tiny faction of music is over.
I can completely understand why they would resist it hand over foot.. if you had the option of fighting and still making ludicrious easy billions in profit .. or rolling over to the inevatable and slashing your profits and putting yourself out of bizness what would you do... Fight until its cheaper to stop fighting thats what you would do.. and thats what the recording industrys will continue to do. Eventually they will loose but not untill that cow is not only milked dry but bleed out as well.
Eventually music will be 5pence /10cents a track or less and the options will so many it will dizzying .. and the latest track will hit like a thunderstorm and be gone over night and the music industry will have mutated into a web delivery bizness that will host anyones content (like utube) and make transaction profits on sales (like paypal). Thats if by the time they get thier act together that option is even left to them... as might already be filled..
Thats my 2c and predictions... for what its worth which is probably 0
